Tango Argentino by Lucaz Paez
Cell. +54 1159002058 - WhatsApp - tangopaez@gmail.com


culture and tango

Culture Media and Tango. By Cacho Lemos: Journalist and conducer of the radio station of the city “La 2×4” , through his “Talent with T of Tango” program, he offers to young and new talents of the genre a broadcast channel to show their various artistic activities. Cacho presents an analysis of our culture, media and tango.


Without the slightest attempt to make a sociological test, I think that Argentines have a considerable self-destructive capacity.
In the popular celebrations of almost every country, it is a pride for adults that their children make a parade through the streets dressed in typical usage, as refreshing- in times of globalization-the history of the villages that must not be lost.
In our country some consider almost as embarrassing that children or grandchildren dress as Gauchitos during traditional celebrations of each region. And with our urban music, one of the most important agents of the culture of a people, it’s the same.
For example if someone goes to a foreign country he’ll get fascinated when the music from that country can be heard on the radio of the taxi or the bus that transports him from the airport. That way a cultural identity is remarked to his ears. It’s like if someone is pointing “you are here on this ground and listen to what our artists do.” This detail is unlikely to happen with those who visit us. Our radios are taken over by foreign music. The tourist in the cab may doubt if he has arrived to Chicago, Liverpool or Istanbul. In fact what he wants is to hear tango. He is in the country of tango and that’s the music he yearns to hear. Among other things that’s one of the reasons for his presence here!
There’s only one major thematic radio, La 2 × 4, which broadcasts tangos all day and for everyone. In almost all other stations there are spaces that acquire stoic tango diffusers to have their programs, often difficult to be clearly captured on the dial. And there are very important radios in the same scope where the tango or folklore are almost like prohibited.
Television, art managers, air channels, they say the tango “does not sell” and that is very difficult to sustain even a weekly program. They argue that there are no relevant figures, showing that way total ignorance about the gender. The media do not want to bet on the tango, because of the income that will be produced, easily and immediately, by international recording companies.
So what happens with tango? Is there anyone who sustains the foundation stone built by Manzi, Gardel, Troilo, Rivero, Libertad Lamarque, Charlo or Enrique Santos Discepolo?
In coffee tables of the neighborhoods of Buenos Aires, monopolized by nostalgic men and women of autumnal age, they ensure that there are no replacements for the figures of the golden times of tango.These are domestic testimonials far from the truth.
In these times there is a great replacement of tango artists, among poets, musicians and singers, leaving the dancers aside since this category is required for the most important tango shows in the world.
It is easy to see in this message that the key points are diffusion and scenarios with affordable prices in which the artists can show all their values.
And another key aspect as broadcasters is to make a commitment with those who fight today instead of making it easy by emphasizing the ones that made history but are no longer here. If not all those contemporary talents will get locked and without the opportunity to reach to new generations massively.
Culture, Media and Tango.

FM 92.7- LA 2 × 4


Translated to Enlgish by Andrea Martinez


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